Publicity for the Fringe festival (a performing arts festival originating from Edinburgh, now held in different international cities every year) in Barcelona as a course in Bau. The idea was to integrate different neighbourhoods of Barcelona into the campaign, making the festival really a part of the city and vice versa. We also played with the names of the neighbourhoods and placed them in the scope of the performing arts, visually. We also wanted to leave it open to interaction - the audience can be performers too, and record them as 'selfies' if they so wished as the last few images show.